About Jaya Grocer

Established in 2008

By the Teng Family, Jaya Grocer has grown to become the leading mass-premium supermarket chain in Malaysia. Jaya Grocer prioritizes freshness and quality, offering consumers an excellent selection of quality fresh produce and a wide range of grocery items from international and local brands, alongside affordable staples.

first store in Plaza 33 Petaling Jaya

The brand now operates over 50 stores today, with the majority located in Klang Valley. Its continued expansion over the years is a testament to the demand of Jaya Grocer’s distinctive grocery concept. Jaya Grocer’s commitment is to curate grocery concepts based on its location, providing a pleasant shopping experience with modern store layouts, well-organized premises, and emphasis on customer experience. This inclusion of specialty sections catering to specific dietary needs or preferences further enhances its appeal to a diverse customer base.

On Demand Groceries with Jaya Grocer and Grab

The integration of online shopping into Jaya Grocer through a synergistic partnership with Grab, signified a pivotal aspect of its business strategy. It is aimed to make on-demand groceries more accessible to a broader audience. The ongoing collaboration is poised to rider the next wave of app-based solutions, facilitating a seamless and convenient shopping experience from the comfort of one’s home. This strategic alignment with technological advancements underscores our commitment to staying at the forefront of innovation in the grocery retail sector.

Our Vision

Jaya Grocer’s VISION is to become the leading ONLINE-TO-OFFLINE (O2O) Retailer, leveraging omnichannel strengths to provide a REWARDING, FULFILLING, and EXCITING experience for customers.

Our Mission

Jaya Grocer’s MISSION is to provide a diverse variety of high-quality and fresh produce at attractive best value prices, ensuring our customers have the best shopping experiences. We are committed to growing our business through successful collaboration and partnerships, while practicing the core VALUES of Jaya Grocer every single day.

Our Values

Growth

At our core, we believe in “nourishing growth” — for our business, our people, and our communities. This means fostering a culture where personal and professional development thrives. We invest in continuous learning, encourage innovation, and empower our team to reach their full potential. Growth isn’t just about achieving results; it’s about evolving every day and making a meaningful impact in all we do.

Trust

Trust is the cornerstone of our success. It’s not just something we aim to build with our customers but also among our team members, partners, and stakeholders. By being transparent, reliable, and consistent, we cultivate lasting relationships that stand the test of time. Trust, for us, is a non-negotiable ingredient that binds everything together and ensures mutual respect and accountability.

Teamwork

We believe teamwork is like a well-crafted recipe: each unique ingredient plays a crucial role in creating something extraordinary. By valuing diverse perspectives and skills, we collaborate seamlessly to deliver exceptional service and care to our communities. Together, we create a synergy that amplifies our efforts and fuels our shared vision of excellence.

Customer Satisfaction

Our customers are the heartbeat of our business. Their satisfaction isn’t just a goal; it’s our passion. We listen closely to their needs, exceed expectations, and make every interaction memorable. By focusing on delivering value, quality, and care, we ensure our customers feel appreciated and delighted at every touchpoint.

Integrity

Integrity is at the heart of our identity. We strive to keep our actions “organic and genuine” in every sense, staying true to our promises and principles. By upholding honesty, fairness, and accountability, we’ve built a reputation that sets us apart in the retail industry. Our commitment to doing what’s right ensures trust and respect from all those we serve.

The expansion of
Jaya Grocer’s presence across Malaysia

Outlets strategically located in prime areas including shopping malls and standalone stores, reflects its ambition to serve a wider audience. Through its focus on people, quality, variety, and customer satisfaction, Jaya Grocer has successfully established itself as a trusted name in the Malaysian retail market.